You’re not blushing. We are.
A top global beauty brand needed a way to enhance the value of their cosmetic products and connect with the consumer. The goal? A new makeup application experience that was notably different from what was already on the market.
Material ConneXion suggested a revolutionary new ultrasoft foam (you need to feel to believe it!) developed in Taiwan. The material cell structure feels uniquely smooth to the skin, while absorbing and applying makeup with precision.
The Material Solution
Material ConneXion facilitated the creation of a new line of makeup tools which have become a signature technology for the brand. Additionally, MCX was able to ensure supply chain so US manufacturing could be maintained and quality control kept at a high level.
Service of Choice
Material Advisory provides in-depth, experienced guidance for your next project. A true extension of your team, our experts partner with you to provide material research, customized suggestions, and cross-industry solutions at the speed of innovation – saving you time and resources.
We’re here to help you make smarter long-term material decisions. By monitoring 75+ trends and topics that influence industries and decision makers, we are poised to keep you ahead of the curve — and better prepared for the future. Let’s design a clear path forward. →
- Enhance Product Value
- Add to Customer Experience
- Ensure Supply Chain